Jostens Honors Yearbook Design with Release of 2012 Gotcha Covered Look Book
Yearbook staffs and advisers celebrated for outstanding yearbook design excellence
Minneapolis - Apr 10, 2012

Jostens, the leading producer of yearbooks and student-created content, today released the 2012 Gotcha Covered Look Book, Volume 10 celebrating the best-of-the-best in yearbook design and creation. Jostens' Look Book is a collection of spreads and photos from outstanding yearbooks and their creative themes, cool covers, dazzling designs, relevant coverage, storytelling copy and action-packed photography. Along with design excellence, the annually published Look Book honors the important role well-crafted yearbooks play in helping schools chronicle the experiences, stories and achievements most relevant to students and that academic year.

The 288-page 2012 Gotcha Covered Look Book features covers and spreads that represent visual storytelling at its finest and showcases 2011 yearbooks from around the world. The panel of judges, comprised of nationally recognized scholastic journalism professionals and award-winning yearbook advisers, selected only 400 yearbooks from out of the nearly 3,000 yearbooks submitted by yearbook staffs to be included in the 2012 Look Book.

"Yearbooks are unique, limited edition books created by students to capture the stories and events for all of the school's students and Jostens is proud to celebrate the yearbook tradition and the 400 yearbooks selected for the 2012 Gotcha Covered Look Book, Volume 10," said Gary Lundgren, Jostens senior program manager/education. "We are passionate about helping schools create yearbooks that include the entire school community. The yearbooks selected for the Jostens 2012 Look Book reflect the sophistication and relevance of yearbook programs."

Jostens' Gotcha Covered Look Book is a must-have resource for yearbook advisers and staffs seeking creative design and coverage ideas, trends and inspiration. The Look Book complements www.YearbookAvenue.com and www.facebook.com/JostensAdviserandStaff, Jostens online destinations for yearbook creation ideas.

Yearbook staffs selected for inclusion in the 2012 Gotcha Covered Look Book received a copy of the Look Book and a plaque from Jostens to recognize their outstanding achievement.

About Jostens
Minneapolis-based Jostens is a provider of products, programs and services that help people tell their stories, celebrate important traditions and recognize achievements. The company's products include school yearbooks and other memory book products, scholastic products such as class rings and graduation products, and products for athletic champions and their fans. Jostens is a subsidiary of Visant Corporation, a marketing and publishing services enterprise servicing the school affinity, direct marketing, fragrance and cosmetics sampling and educational and trade publishing segments. 

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